The push for environmentally-friendly everything has never been stronger, including packaging and the millions of paper inserts that we all receive or send out only to end up unread in the trash. We’re proud to say elteve is one of the best solutions to help your business reach the goal of sustainable practices and packaging waste reduction.
Traditional in-package marketing is most likely to come in the form of paper inserts that are put into the final package right before it’s shipped to the customer. These, usually glossy, flyers come in all shapes and sizes and can be printed with almost any graphic or message you could possibly want. That’s the upside.
The downside of paper inserts is that they take two to eight weeks to design, print, and ship while your competitors continue to evolve and work to beat you at your own game. Once the inserts are printed, there’s no way to change them no matter how glaring that typo you found this morning might be or how much your top competitor’s latest insert has changed customer expectations. How about that as a last thought you have each night for the rest of the busiest shopping season of the year or while you race to find another solution to replace the blunder?
Or, how about a sustainable solution that moves at the speed of business, saves you loads of money on promotion collateral, and doesn’t require you to be a designer?
That’s the elteve platform in a nutshell. Our QR codes and messages are easier on the environment because they’re printed with thermal ink and because that QR code can be redirected to your most up-to-date promotion site even while the package is already in transit to your customer.
The efficiency of the elteve platform also means you and your team won’t have to spend hours stuffing paper inserts into packages. Your promotion is printed directly on your shipping label when the shipping details are printed and they can be tailored to the individual customer by incorporating their name or a hint from their order. Get nimble with the elteve platform and show your customers that you’re paying attention.
Now let’s talk about design. If you have a talented graphic designer on staff, you’re probably not too worried about how your holiday promotions will look. They understand your brand guidelines well and know how to deliver a finished product your team likes. Great!
For those of you who don’t have a graphic designer on your team, designing a promotional insert could mean a trial and error approach, outsourcing it to a designer who doesn’t know your brand so well, or missing the opportunity altogether and not sending any sort of promotional content with your packages. Elteve makes promotions easier because our platform is loaded with templates and ideas that allow anyone to quickly create an appealing and powerful image.
We can also make your designer’s job easier.
As you think about this holiday season and wonder how else you can stand out, sign up for early access to the elteve platform now through 12/31/2022 and see how we simply deliver for you and your customers.