At elteve, we have a preference for simplified and powerful marketing. From sharing more about your business to surveying long-term customers about how to make their experience with your business even better, QR codes are a must-have for any marketing strategy. They’re not a new idea by any stretch but they are definitely on the rise. Now is the time to rethink how they could complement and amplify your current sales and marketing efforts.
What are QR codes?
These small, brandable images can be pasted anywhere you’d like. You’ve probably seen them on shampoo bottles, clothing tags, magazine quizzes, and maybe even your car. They are a bridge between the physical world and the branded, online world you create for your customers. QR codes can look like either a random assortment of black and white squares organized into a single block or they can have another image, such as your logo, embedded within that block.
How are QR codes used?
Each QR code is connected to an online location of the owner’s choosing and they’re already being used to direct customers to company websites, social media accounts, and coupons. Customers use a smart device, usually the camera on their smartphone, to scan the QR code. The device reads the information in the code and pulls up the connected resource.
How the elteve platform works
The innovation isn’t stopping at sharing the same information with everyone, though. QR Codes are also the next big thing in customized marketing. When you know what the customer ordered and where it was sent, you have two pieces of valuable information to know what else they might want, without tracking cookies in their browser. That’s why we created an easy online platform that lets businesses easily create QR codes integrated directly into their shipping labels and on-package advertising.
- Log into the elteve platform
- Use the QR code builder to create your ad
- Print your labels
- Put your labels onto customer packages
This simple process allows you to add fields like “first name” or the loyalty program reward the customer has earned with the purchase so each label automatically prints with the customer’s details – all without any manual data entry on your part.
Get as creative as you want. Our user-friendly platform lets you go wherever you want without the clunky limitations of an under-developed technology solution. Add more color, change the font, and insert an image or whatever is going to best resonate with the receiver. It’s all up to you.
Why start using QR codes now?
Marketing is in a phase of continuous change and there’s no end in sight. Customers want customization and to know they matter to the businesses they spend money with. QR codes are one of the easiest ways to deliver that. They’re so easy it’s like getting all the answers to the test ahead of time, especially with a partner who wants to make it even easier.
Now through the end of 2022, we’re gifting every business with free early access to the elteve platform to experiment and decide how they’d like to use QR codes to engage with customers, communicate more simply, and explode their sales numbers.
Why NOT start using QR codes now?